Equence
Innovating for the Future
A cutting-edge SaaS platform designed to disrupt the industry with AI-driven analytics and smart automation tools.

Project Overview
Equence is a tech startup focused on financial analytics. They aim to make high-level market data accessible to retail investors through a simplified, gamified interface.
We helped them build their product from the ground up, moving from a rough concept to a polished, investor-ready application in just 4 months.
10k+
App Downloads
4.8
App Store Rating
$2M
Seed Funding Raised
Scope of Work
Product Design
Designing a gamified UI that encourages daily usage and retention.
Full Stack Dev
Building the complete stack including React Native mobile apps and a Node.js backend.
Analytics
Integrating mixpanel and other tools to track user behavior and KPIs.
Final Result
The final product is a powerful financial analytics tool. We delivered a data-rich, intuitive dashboard that empowers investors to analyze markets and manage portfolios with unprecedented ease.


The Challenge
The startup environment is fast-paced. The challenge was to deliver a stable, feature-rich product on a tight budget and strict timeline, while ensuring the architecture was scalable enough to handle viral growth.
Our Process
Ideation Phase
Equence came to us with a disruptor idea. We facilitated deep-dive workshops to refine their value proposition and user personas.
Intuitive Dashboards
We simplified complex financial charts into easy-to-read visuals, allowing users to make decisions in seconds.

Community Features
Built-in social features allow users to share insights and learn from top performers, creating a sticky ecosystem.

Supporting Business Growth
"This platform is exactly what the market needed. The WD Agency team were true partners, helping us navigate the technical challenges of a fintech startup."
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